BLAST ANALYTICS & MARKETING, INC.

TO DEOBLIGATE A TOTAL OF $61,818.68 FROM CLINS 4001AA, 4001AB, 4002AB, 4003AA, 4003AB, 4005AA, 4005AB, 4008.

FSA REQUIRES CONTRACTOR SUPPORT IN THE DEVELOPMENT AND OPERATION OF AN INTERNAL, CENTRALIZED WEBSITE ANALYTICS PROGRAM BY PROVIDING STRATEGIC GUIDANCE, CREATING AND MAINTAINING FORMALIZED FRAMEWORK AND PROCESSES, SUPPORTING WEBSITE RELEASES AND REQUI

THE WEBSITE ANALYTICS PROGRAM ENSURES THAT BUSINESS UNITS ARE ALIGNED ON WHAT IS BEING MEASURED AND WHY, PROVIDES EASIER ACCESS TO DIGITAL DATA AND INSIGHTS ACROSS THE ORGANIZATION. THE PURPOSE OF THIS MOD IS TO CORRECT A SYSTEM ERROR FOR CLIN 3008

THE WEBSITE ANALYTICS PROGRAM ENSURES THAT BUSINESS UNITS ARE ALIGNED ON WHAT IS BEING MEASURED AND WHY, PROVIDES EASIER ACCESS TO DIGITAL DATA AND INSIGHTS ACROSS THE ORGANIZATION. THE PURPOSE OF THIS MODIFICATION IS TO DEOBLIGATE $2,101.00.

THE PURPOSE OF THIS MODIFICATION IS TO EXERCISE OPTION PERIOD 4. THE WEBSITE ANALYTICS PROGRAM ENSURES THAT BUSINESS UNITS ARE ALIGNED ON WHAT IS BEING MEASURED AND WHY, PROVIDES EASIER ACCESS TO DIGITAL DATA AND INSIGHTS ACROSS THE ORGANIZATION.

THE WEBSITE ANALYTICS PROGRAM ENSURES THAT BUSINESS UNITS ARE ALIGNED ON WHAT IS BEING MEASURED AND WHY, PROVIDES EASIER ACCESS TO DIGITAL DATA AND INSIGHTS ACROSS THE ORGANIZATION. THE PROGRAM MEASURES THE IMPACT OF COMMUNICATIONS ON FSA GOALS.

THE WEBSITE ANALYTICS PROGRAM ENSURES THAT BUSINESS UNITS ARE ALIGNED ON WHAT IS BEING MEASURED AND PROVIDES EASIER ACCESS TO ANALYTIC DATA. THE PURPOSE OF THIS MODIFICATION IS TO EXERCISE OPTION PERIOD 3.

THIS MODIFICATION PROVIDES ADDITIONAL FUNDING UNDER FSA WEBSITE ANALYTICS PROGRAM FOR CLINS 2001 PROGRAM SUPPORT 2002 WEBSITE RELEASE SUPPORT AND 2003 WEBSITE REPORTING SUPPORT.

THE WEBSITE ANALYTICS PROGRAM ENSURES THAT BUSINESS UNITS ARE ALIGNED ON WHAT IS BEING MEASURED AND PROVIDES EASIER ACCESS TO ANALYTICS DATA AND INSIGHTS. THE PURPOSE OF THIS MODIFICATION IS TO EXERCISE OPTION 2.